Editorial Review:
This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. Essentials of Strategic Management is suitable for use in corporate and executive training programs. Offers a sound introduction to strategic management, focusing on the basic concepts and their applications to the management field. Topics include environmental scanning and industry analysis, strategy formulation: corporate strategy, strategy implementation: organizing for action, among others. For professionals in fields of strategic planning and competitive strategy.
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Customer Reviews
Average Customer Rating: 
NICE !  2008-10-04
This product :
-- was in good condition.
-- was nicely packed.
-- reached on time.
thanks
SPHR hopeful  2008-05-18
This book was short but packed a heavy punch. It was a very help SHPR studying tool.
Good Summary of Strategic Management 2007-10-10
Short book, but to the point. Easy to read. Good data summaries, good ideas applicable to the modern work world and management. Nice focus on assessment and creation of solutions for both non-profit and for-profit entities.
Brief and to the Point 2007-09-30
Business executives, like many professionals, are wary of all the garbage that poses as valid information. They need to cut through the noise to get the real meat, and they don't have a lot of time to wade through extraneous space-filling material that does not contribute to what they need to know.
The authors get right into content. They concisely but comprehensively, step-by-step, explain the strategic management process and techniques. No wasted time here. While based on rigorous research, the writing is succinct and thus making it a useful book for the busy executive who needs a comprehensive, useful and practical textbook to guide him/her in strategic decision making. It's a good business approach.
Great Book 2007-09-22
My professor recommended this book, for our Strategic Management class, and although is not a huge book it has just the right info you need.
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