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Strategic Management: Concepts and Cases (11th Edition)


Strategic Management: Concepts and Cases (11th Edition)

Strategic Management: Concepts and Cases (11th Edition)

List Price: $173.33
Our Price:
$138.66
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Manufacturer: Prentice Hall
Author: Fred R David
Binding: Hardcover
Publication Date: 2006-04-06
Publisher: Prentice Hall
Label: Prentice Hall
Number Of Pages: 816
Features:


Editorial Review:
The eleventh edition of Strategic Management is a current, well-written strategic management book with the most up-to-date compilation of cases available. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter–globalization, the natural environment, and e-commerce. The author provides and overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic management case analysis, 46 Experiential Exercises and 43 cases including service company cases and manufacturing company cases. For management professionals, small business owners and others involved in business.
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Customer Reviews
Average Customer Rating: 3.0

Good book 2007-06-01
Easy reading, good explanations of basic concepts and up to date scenarios in real world.


Used at new price 2005-10-01
I ordered the book new. It arrived with dented/chipped corners and a slightly torn spine on hardcover. I assumed it was new but slightly damaged from storage or shipping. Three weeks into the college term I am discovering highlighting already in the book. I feel ripped off.


not pleased at all. 2005-09-01
I ordered the 7th edition as this page shows and incorrectly received the 5th edition. Problem was not corrected.


A good book, but not spectacular 2003-09-01
This is a good, step-by-step book for strategic management.

It lays out the steps very well, but it could use a bit more information.

The financial ratios section could use more information, and the case studies are often unequal in the types of information that they carry. This makes it difficult to do competitor comparisons.

How do you rank a company's workers policy when only one case has information on it and the other does not? You cannot simply discount such information when it could be an important competitve factor.

Essentially, this is a good book for teaching you a process, but it could use some work on giving you more details.


Strategic Management: Concepts & Cases 2002-03-20
It is a helpfull book, especially for anyone who deal with the strategy formulation. This book provide some valuable tools for analyzing the organization's environment, both external and internal, which is something special with this book that make it different with the other.