Editorial Review:
The Fifth Edition of Managerial Economics heralds a new era for this classic text. Carrying on the tradition established by Edwin Mansfield in the book's earlier editions, Bruce Allen, Neil Doherty, and Keith Weigelt—all of the University of Pennsylvania's Wharton School—have prepared an exciting revision that capitalizes on proven strengths while embracing new developments in the field. Retaining a hallmark of Managerial Economics, the authors include a wealth of cases and applications that consistently anchor the exposition in the real world of business decision making. New to the Fifth Edition is a greater focus on applied microeconomics, with two new chapters, one on auctions and another on the principal-agent problems of firms. These new chapters, numerous new cases and applications throughout the book, and an exciting new package of electronic ancillaries promise to make the Fifth Edition of Managerial Economics the best yet.
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Customer Reviews
Average Customer Rating: 
Too little game theory and too expensive  2002-12-25
I had heard good things about this book but was left frustrated. Given the march of game theory over the past 15 years or so, I would have expected this to underpin the book's very word - but not a bit of it! Despite a nice section on auctions, the author tries to emulate existing texts (including previous editions of his own book) and does not take into account current developments in microeconomic theory. My other gripe is the price of the book. I am still hunting for a suitable text.
Managerial Economics  2002-11-18
This book has undergone a major revision since the 4th edition. The authors have done a good job of explaining basic economic principles and then applying them to the business world. New chapters on auctions and incentive schemes are both informative and timely. This is a must reading for those who think economic principles are just for the classroom. Not only do the authors show how the principles are applied (through examples from the business press), they also concisely explain them.A valuable book for both practitioners and students.
Communication?? 2002-11-05
This book is not easy reading. Do economists live in another world? I read a paragraph to my wife, an English school teacher, and she said that it was very poor English. The author and the school were he teaches, is very prestigious.
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