Editorial Review:
The Fast Forward MBA in Business Planning for Growth gives you a strategy for success!
Is your company at a standstill, or is it growing but without the focus and strategy it needs for sustained and continued growth? Do you have an idea for a business but no idea where to start? Business planning is vital to the growth and survival of any company, but only an action-oriented plan can give your business the steady growth it needs to survive and succeed in today's business world.
Whether your company is large or small, this hands-on, step-by-step guide will walk you through the process of creating a business plan that ensures growth and profitability. Drawing on more than 35 years of experience, Philip Walcoff shares the tools and techniques he has developed managing his own business as well as working with over 70 companies of all sizes. Walcoff avoids the pitfalls of the standard business plan which focuses only on raising capital, or the strategic plan, which sits on the shelf gathering dust. He shows how your business can:
* Identify and resolve key issues that are roadblocks to your company's growth
* Develop the strategies and tactics that foster growth and profitability
* Design a process for managing the plan to success.
From the creators of the bestselling Portable MBA series comes The Fast Forward MBA . . .
* A quick way to brush up on new ideas
* An easy-to-use format that fits in any briefcase
* Real-world information that you can put to use now!
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Customer Reviews
Average Customer Rating: 
Liting the fog.  2007-03-05
Get this book not so much to use as everyday "how to" but rather to explore your ideas and concepts on your business.Great book for anyone at stage 1 in creating a business.This book will definitely lift any fog that clouds your vision.Be sure and heed author's warning...DO NOT GET THIS BOOK IN LOOKING FOR EXAMPLES ON FORMULATING A BUSINESS PLAN...get this book to be sure your plan covers all your needs and desires in growing the business.
Most Practical Business Planning Book Available! 2002-01-03
If you have a need to get your business strategy together, BUY THIS BOOK. After reading it myself, I bought one for everyone on my management team and have given copies to many fellow business owners. This book takes you through a very practical step-by-step approach to business planning. Many templates, help aids, and real-world suggestions provided. I believe any small or medium size business owner will benefit from applying the principles outlined within. Following the plan will help you get your business focused in no time. A MUST READ IN TROUBLED TIMES!I have a degree in finance and have run many businesses. This book is one of my top recommendations to anyone wanting to improve and/or focus their business. I've purchased other books in the "Fast Forward" series, and maybe 6 others on business strategy, and this is the best. Buy a few copies, you will mark your copy up and not want to give it away. Highly recommended. Enjoy!
Great book for Business Planning 2001-12-20
It's really great book as for beginners, as for already established ones in Business. Book is covering all essential items, which you can be in touch during Business Planning. Just one comment. I found it strange that Information Technology was not shown clearly as one of the major items. Of course it may be included to operational expences for example. But issues regarding this are not lighted also. Anyway it couldn't decrease rating of this book. The book is really great and my personal thanks to author for such succesful work.
Successful Business Planning 2000-09-03
A brilliant action-oriented plan in 3 steps that give your business the steady growth it needs to survive and succeed in today's fast business world. Step 1: Identify the Issue. Step 2: Develop a Plan. Step 3: Manage the Plan. Very well explained with examples for better understanding.
A PRACTICAL approach for business planning!! 1999-10-05
The author provides a useful step-by-step approach for not only writing a business plan, but also provides a method to ensure that the plan is followed and managed to success. This is a book that is easy to read - it's only 200 pages long, but is packed full of useful information.
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