Editorial Review:
Building Mental Muscle is one of the most stimulating books ever written about the brain. This new edition of Brainwaves' best-selling book focuses on six ways your brain engages and competes every day: Executive Planning & Social Interaction € Memory € Emotional Response € Language € Math & Computation Skills € Creative Spatial Visualization The authors have distilled the latest findings in brain research into fascinating short reports accessible to all readers, intermingling them with exercises and self-tests designed to stimulate the cells in different brain zones. A skill used in one domain can cross over into another to enrich an experience: For example, when you learn the pattern of number intervals in mathematics, you may perceive a pattern of musical intervals for the first time, and thus enjoy music even more. The exercises are intriguing challenges, often formatted as puzzles, while the self-tests offer dozens of opportunities to rate your social intelligence, take your personality inventory, and gauge working memory and other higher cognitive functions. For anyone interested in self-improvement, or how the brain really works, Building Mental Muscle is required reading.
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Customer Reviews
Average Customer Rating: 
Read this if you are stressed or afraid of Alzheimers 2007-09-02
(Sorry about spelling etc,.. I'm from norway. Age 44. Male. BsC.)
This book was a interesting surprise to mee. I thought I was going to read about psychology (I was right there), and that maybe it could give me a clue to improve my poor memory (It did).
But what's realy stuck in me after reading this bokk (I skipped all the exercises), is the relation between stress and deseases like alzheimers.
If you want to have many years of good living ahead, the first half of this book is realy worth while.
Other parts (second half) are just stating what humanity knows this far about how hearing and vision works, and could be of interest to someone who have not read any pshychology before, but the fact is, we still don't know how our brain works, so not practically usefull for living a better life, like the first half was.
I hope this was a alternative view to some of the other reviews :-)
Entertaining and educational  2007-05-17
This a really user-friendly guide to increasing your brain power. I suppose some might prefer something a little more scientifically in depth, but this is an easy read with lots of fun, challenging games. Try this for the kids: Power Brain Kids
Recommended 2006-11-21
Medical professionals and also anyone interested in the brain/intelligence will certainly benefit from this book. For the beginner, it is an invaluable starting point to a lifestyle, if one so chooses to undertake it, of "neuro-fitness". It is also just an interesting book to read, with medical terms that may get heavy, but are explained in full for the laymen. For the professional, it is an interesting layout of research and ideas which may apply to better yourself, your children, or maybe even your patients, if that applies to your field.
I am not saying it is the best book of all time, but it is worth the money and a weekend to read and digest it.
Building Mental Muscle: Conditioning Exercises by Gamon et. 2005-04-17
This is one of the few books on the market which aims to
sharpen intellectual skills. The author gives the reader an
important portal into how people learn and retain information.
For instance, the authors teach us how to learn by excluding
all other information from consideration while in deep concentration. Protein synthesis occurs with long term learning
wherein events may be emotionally charged in order to retain
them permanently. The conscious recognition of facts is different
from the unconscious recognition of facts. Memory may sharpen
with practice and by association with key words/phrases or
attributes. For instance, associate Mr. Green's green shirt
with Mr. Green. Sometimes name recollection can have associative
aspects. The work even has religious sayings.
For instance, Proverbs 17:22 states that " A cheerful head
is good medicine. "
This book won't make you smarter; however, it will assist in
utilizing your intelligence in a more organized/rational manner.
The author's presentation can benefit by organizing study
sessions rationally so that material can be recalled by a simple
collection of associations.
I can only agree ...  2004-12-19
With the reviewer from April 6, 2004.
This is exactly what this book is. A sort of guide to how the brain works, with some "exercises" thoughtlessly thrown in when the authors remembered that it's supossed to be a book on "Building Mental Muscle."
I, too, am surprised at all the 5-star reviews. I wouldn't throw the book away, though; I'd say you can glean some pretty interesting information from it.
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