Editorial Review:
Praise for the previous edition:
"Recommended for specialists and non-specialists alike."
- American Journal of Psychology At the most critical times, especially during negotiations and arguments, memory can fail. Some people can quickly recall faces, but names and dates are easily forgotten. Your Memory explains how memory works and how to make it more reliable. This book is full of useful information and advice, and practical exercises for improving the quality and capacity of memory. Combining anecdotes and exercises with scientific developments and statistics, the book presents this complex topic in a highly accessible way. The author covers a range of issues, such as why a natural system of classifying, storing and retrieving information that exceeds the capacity of a computer can, at times, also forget a phone number. Your Memory tackles all the fundamental questions about memory and provides answers and solutions for the person who always seems to forget that all-important anniversary date.
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Customer Reviews
Average Customer Rating: 
Best book out there on memory 2006-07-31
I had to write a seminar on memory recently and read every book on the shelf. This is without question the authoritative text. It's easy to read, it's easy to understand, and the author is a renowned expert in the field who has taken this book through several editions.
- Thom
Realistic assessment with digestible data 2005-07-31
"In one sense we cannot change our memory. By this I mean that I know of no way in which the neural systems underlying memory can be systematically enhanced. What we can do, however, is use the system we have more effectively." Dr. Allen Baddeley
This book describes memory in mostly real world contexts. Concepts make intuitive sense. We tend to remember what we are interested in and what is important to us.
Theories are discussed and some may disagree with Dr. Baddeley's but he makes even-handed assessments. (Here's my theory for these reasons, here's another theory for those reasons.) I got the feeling the state of the science is presented, not someone's opinion.
I've read "Your Memory How it Works and How To Improve It" by Dr. Kenneth Higbee and found it technique oriented, i.e. HOW was discussed. Dr. Baddeley goes into more depth on WHAT. I think it would be wise to read "Your Memory A User's Guide" first and then "Your Memory How It Works and How To Improve It".
Very good aspect of amnesia and memory. 1999-01-10
It is an excelent book about most aspect of amnesia as well as useful case studies.
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