Editorial Review:
Revised third edition!
Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.
A business book disguised as a novel, a love story about the manufacturing process, and an exhilarating adventure in human potential, The Goal is changing how America does business. First published in 1984, it became an underground bestseller; today it's used by thousands of companies and taught in hundreds of business schools. Includes the author's personal story, "My Saga."
This third edition includes case study interviews. Professional readers recreate interviews that David Whitford, Editor at Large with Fortune Small Business, conducts with the author Eli Goldratt and with business professionals from General Motors, Thomson-Shore, Security Federal Banks and others who put the principles of The Goal into action.
Cached date: AWS Called=true
You may also be interested in these products:
These categories may also be of interest to you:
Customer Reviews
Average Customer Rating: 
Outstanding read  2008-09-02
Great book! I couldn't put it down. Very interesting how the author used a novel to present a breakthrough business theory.
Manufacturing world at a glance  2008-07-14
I have just started to read this book, and from the very beginning it feels like you are inside the normal reality of manufacturing.
It is easy to write books about theories, but giving a real feeling of daily manufacturing issues is something new.
I expect a lot form reading the whole, since page by page you discover more as the guy who's involved in story.
The Goal: A Process of Ongoing Improvement 2008-07-04
This is a fantastic book. I like the approach used to bring the concepts across to the reader. I highly recommend this book.
Theory of Constraints / Operations Management 2008-06-28
This book is a novel with the purpose of instructing the reader in the theory of constraints. The book details how one should go about analyzing operations or any system to find, fix and/or optimize the overall structure and the overall process. It is about the analysis of processes and how to structure them and manage them, in view of the constraints contained within them. Anyone interested in accounting, operations management, process management, continuous improvement, etc. should read this book. It is a fast and easy read, but it contains much substantive insight into analyzing and optimizing processes.
College Student 2008-06-24
I was required to get this book for an operations management course in college. It was definitely an enjoyable read, especially for a business book. The narrative format made for a very easy read. The real world examples offered make the connection between theory and application. We were given this book in place of a textbook, and it was about a million times more entertaining than any textbook.
|
|
|
|
